219 Holiday Email Subject Lines – Halloween, Black Friday, Cyber Monday, Christmas

Tired of your emails getting lost in the digital clutter? Struggling to create email subject lines that actually get opened and clicked on? Well, dear business owner, you’re in luck because we’ve got the best holiday email subject solutions for you! (skip down to see the list below)

‘Tis the season for crafting captivating email subject lines that make your subscribers click, no matter the time of year. Whether you’re gearing up for the holiday hustle or just need some email marketing inspiration, we’ve got your back.

Christmas and Black Friday may be the crown jewels of email marketing opportunities, but why limit yourself to just a few festive moments? From the crisp autumn days of October to the celebratory New Year’s toasts on January 1st, there’s a treasure trove of holidays and events waiting to be tapped into.

Get ready to sleigh your email marketing game as we unwrap a massive list of holiday email subject lines (covering from October through January 1st) that will leave your subscribers eagerly clicking to see what’s inside! 🎁✉️

But, where should you start?

First, you want to determine:

• WHAT your sales and promotions are this year
• what you’re offering
• who you’re offering them to
• and what holidays you will be sending those emails out

Once you’ve determined this information, it’s time to plan out your emails.

Quick Note: Use the Holiday to Your Advantage When Sending Out Promotions

It may seem obvious, but when you write copy for your fall and winter email marketing campaigns, make sure you convey that your promotion is in celebration of that particular sale and holiday.

If you are running a promotion for Black Friday or Cyber Monday, then include the word “Black Friday” or words that obviously are associated with the day like “discount,” “big sale,” “lowest price of the year,” “friday deal,” “early bird special” “Monday deals,” etc.

Want to create your own holiday email subject lines? Check out how to “create your own email subject lines” and freshen things up for yourself!

2023 Holidays & Retail Dates To Know

October

• October 16^th                Boss’s Day
• October 21^st                Sweetest Day
• October 31^st                Halloween

November

• November 5^th             Daylight Saving                                                                                              
• November 11^th            Veterans’ Day
• November 23^rd           Thanksgiving
• November 24^th           Black Friday
• November 25^th            Small Business Saturday 
• November 27^th           Cyber Monday

December

• December 3^rd             Make A Gift Day
• December 14^th            National Free Shipping Day (US)
• December 17^th            Super Saturday
• December 24^th           Christmas Eve (Sunday)
• December 25^th           Christmas Day (Monday)
• December 25-29        End of Year week
• December 31^st            New Year’s Eve (Sunday)
• January 1^st                   New Year’s Day (Monday)

Holiday Themed Emails

These lists below include holidays from October – January 1st and are listed in order of the holiday as they happen in the year.

Our Top 10 Favorite Holiday Email Subject Lines

1. “Unwrap BIG savings: Our exclusive holiday deals inside!”
2. “Starts Today! Get in the holiday spirit with our festive offers!”
3. “Shop ’til you drop: Amazing holiday sales start now!”
4. “The Ultimate holiday GIFT GUIDE is here – Find the perfect presents!“
5. “Warm up with our hot holiday deals – Limited time only!”
6. “Holiday cheer just for you: Special discounts inside!”
7. “We created an exclusive holiday collection, just for you!”
8. “Holiday Countdown: Get ready for the best savings of the year!”
9. “Make their spirits bright: Unique holiday gifts now available!”
10. “Last chance for holiday discounts – Don’t miss out!”

October Holiday Email Subject Lines (Fall, Halloween)

1. “🎃 Spooktacular Savings Await! Get in the Halloween Spirit!”
2. “Autumn Vibes: Embrace the Season with Special Offers 🍁”
3. “Boo! Spine-Tingling Discounts for Halloween Lovers 👻”
4. “Carve Out Some Savings: XX% off on Halloween Home Decor”
5. “Discover the Magic of Fall: XX% off on New Arrivals”
6. “Don’t Be Afraid: Treat Yourself to Scarily Good Deals This October!”
7. “Embrace the Autumn Vibes: New Fall Collection Now Available!”
8. “Fall for Fashion: October’s Stylish Discounts Await You!”
9. “Fall for These October Discounts Before They’re Gone!”
10. “Fall Into Great Savings: XX% off on Seasonal Home Essentials”
11. “Fall into Savings: Enjoy XX% off on Your Favorite Fall Styles”
12. “Fall into Savings: October Exclusive Discounts Inside 🍂”
13. “Falling for Savings: October Offers You Can’t Resist!”
14. “Gear Up for Pumpkin Spice Season: Enjoy XX% off on Fall Flavored Treats”
15. “Get Cozy This October: Introducing Our New Collection of Warm Knits”
16. “Get Cozy with October’s Best Deals and Discounts 🧡”
17. “Get Ready for Fall Fun: Explore Our Latest Collection of Autumn Essentials”
18. “Get Spooky Glam: XX% off on Halloween Makeup and Accessories”
19. “Get Your Costume Ready: Shop Now for the Best Halloween Outfits”
20. “Harvest the Savings: October’s Bountiful Deals Await 🌾”
21. “Last Chance for October Savings! Grab Them Now!”
22. “Limited Time Offer: XX% off on Select Halloween Decorations!”
23. “October Cheers: A Toast to Exclusive Savings 🥂”
24. “October Delights: Don’t Miss Out on These Fall Favorites”
25. “October Extravaganza: Treat Yourself to Savings Today!”
26. “October’s Finest: Check Out Our Handpicked Favorites”
27. “October’s Hottest Picks: Shop Now, Thank Us Later!”
28. “Our October Clearance Sale: Don’t Miss Out on Spooky Good Deals”
29. “Pumpkin Spice and Everything Nice – Fall Deals Await!”
30. “Spooktacular Savings Inside: Get into the Halloween Spirit with Exclusive Discounts!”
31. “Time to Fall in Love with Our October Collection 💖”
32. “Trick or Treat Yourself: Scary Good Deals Await!”
33. “Unleash Your Inner Witch: XX% off on Enchantingly Beautiful Makeup”
34. “Unlock Your October Surprise: Exclusive Offer Inside 🎁”
35. “Warm Up Your October with These Cozy Deals 🔥”

November Holiday Email Subject Lines (Thanksgiving 23rd, Black Friday 24th)

1. “🍂 November Savings Extravaganza: Your Wishlist Awaits!”
2. “Black Friday Countdown: Get Ready to Shop Smart 🕒”
3. “Black Friday Frenzy: Deals You Won’t Want to Miss!”
4. “Black Friday Madness: Prepare for Epic Deals 🛒”
5. “Black Friday Sneak Peek: Get Ready to Shop ‘Til You Drop!”
6. “Countdown to Thanksgiving: Exclusive Offers Inside 🦃”
7. “Early Bird Gets the Discount: Black Friday Teaser Inside!”
8. “Fall for November Deals: Don’t Miss Out on These!”
9. “Falling Leaves, Falling Prices: November Discounts Galore!”
10. “Get Cozy with November’s Best-Selling Products 🍂”
11. “Give Thanks for Savings: November Discounts Await 🍁”
12. “November Magic: Unveiling Exclusive Discounts Today!”
13. “November Necessities: Must-Have Items for a Cozy Fall 🧡”
14. “November Wonders: Discover Savings in Every Aisle 🌟”
15. “November’s Finest: Shop Now for the Perfect Gifts 🎉”
16. “November’s Hottest Picks: Shop Now for Holiday Gifts 🎁”
17. “Thanksgiving Feast of Savings: Dig In!”
18. “Thanksgiving Greetings: Exclusive Offers Just for You 🦃”
19. “Thanksgiving Warm-Up: November Deals to Be Thankful For 🥧”
20. “Unlock Your Early Access to Black Friday Bargains!”

Black Friday, Small Business Saturday & Cyber Monday Holiday Email Subject Lines

Black Friday (Friday 23rd):

1. “Black Friday Bonanza: Our Biggest Sale of the Year Starts Now!”
2. “Black Friday Blowout: Unbelievable Deals Await You Today!”
3. “Black Friday Alert: Limited Quantities, Maximum Savings!”
4. “Black Friday Countdown: Get Ready to Shop Smart 🕒”
5. “Black Friday Frenzy: Deals You Won’t Want to Miss!”
6. “Black Friday Madness: Prepare for Epic Deals 🛒”
7. “Black Friday Sneak Peek: Get Ready to Shop ‘Til You Drop!”
8. “Black Friday Fever: Your Wallet’s New Best Friend 🛍️”
9. “Black Friday Spectacular: Grab These Deals While They Last!”
10. “Black Friday Magic: Unwrap Incredible Savings Today!”
11. “Black Friday Extravaganza: Start Your Shopping Spree Now!”
12. “Black Friday Delights: Make Your Wish List a Reality!”
13. “Doorbusters Galore: Shop ‘Til You Drop this Black Friday!”
14. “Rise and Shop: Black Friday Savings You Can’t Resist!”
15. “A Friday Surprise You Won’t Want to Miss: Dive In!”
16. “Cheers to Savings! Toast to Unbeatable Discounts!”
17. “Don’t Wait! Dive into Our Savings Wonderland Today!”
18. “Doorbusters Await: Start Your Holiday Shopping Spree Today!”
19. “Emerge Victorious in the Battle of Bargains Today!”
20. “Epic Deals Alert: Shop ‘Til You Drop This Friday!”
21. “Fuel Your Shopping Frenzy: Our Gift to You Inside”
22. “It’s Here: Your Ticket to Massive Discounts and Joy!”
23. “November’s Best-Kept Secret: Unlock Incredible Savings”
24. “Ready, Set, Shop! Don’t Miss These Incredible Deals!”
25. “Shh… Our Secret to Massive Savings Is Out!”
26. “Sneak Peek: The Savings Event You’ve Been Waiting For!”
27. “The Countdown Begins: Get Ready for Shopping Paradise!”
28. “The Sale You’ve Dreamed Of: Discover Savings Heaven Now!”
29. “The Shopping Adventure Begins: Are You Ready?”
30. “The Shopping Spree of the Year: Join the Celebration!”
31. “The Ultimate Shopping Extravaganza: Your Exclusive Pass Inside”
32. “Unlock Your Holiday Joy: Get Ready to Shop, Save, and Smile!”
33. “Unwrap Savings: The Biggest Shopping Day of the Year!”
34. “Your Black Friday Just Got Better: Shop Exclusive Discounts Now!”

Small Business Saturday & Shop Local (Saturday 24th):

1. “Support Local, Shop Small: Small Business Saturday Savings!”
2. “Discover Hidden Gems: Shop Small Business Saturday Deals!”
3. “Celebrate Local Heroes: Small Business Saturday Specials!”
4. “Small Business Saturday Love: Unique Gifts Just for You!”
5. “Shop Local, Win Big: Small Business Saturday Rewards Await!”
6. “Show Local Pride: Support Small Businesses Today!”
7. “Small Business, Big Heart: Join Us for Savings!”
8. “Small Business Saturday Cheers: Toast to Community!”
9. “Shop Small, Dream Big: Unique Finds Await You!”
10. “Small Business Saturday Joy: Shop Local and Thrive!”
11. “Celebrate Community: Shop Small on Small Business Saturday!”
12. “Celebrate Your Community: SBS Discounts Await!”
13. “Discover Hidden Gems: SBS Specials Just for You!”
14. “Local Heroes: Get Ready to Shop Small on SBS!”
15. “SBS Cheers: Toast to Community and Savings!”
16. “SBS Love: Join Us in Supporting Local Businesses!”
17. “SBS Rewards: Supporting Local Has Never Been Sweeter!”
18. “Shop Local, Feel the Love: SBS Savings Await!”
19. “Shop Small, Dream Big: Unique Finds Await You on SBS!”
20. “Show Your Hometown Pride: Shop Small on SBS!”
21. “Small Business Saturday Magic: Shop Local and Thrive!”
22. “Small Business, Big Heart: Support Local on SBS!”
23. “Supporting Local Never Felt So Good: SBS Savings Inside!”
24. “Together We Thrive: SBS Deals Worth Celebrating!”
25. “Unlock the Charm of Your Town: SBS Deals Inside!”
26. “A Vibrant Community Starts with You: Shop Local Today!”
27. “Economic Empowerment: Choose to Shop Local!”
28. “Explore Your Hometown: Shop Local and Save!”
29. “Invest in Your Community: Shop Local for a Brighter Future!”
30. “Local is the New Black: Embrace the Shop Local Movement!”
31. “Local Treasures Await: Shop Local and Thrive!”
32. “Rediscover Local Wonders: Shop Local and Be Amazed!”
33. “Rediscover Your Neighborhood: Shop Local Today!”
34. “Shop Local, Make an Impact: Support Your Neighbors!”
35. “Shop Local, Stay Local: Celebrate Your Hometown Gems!”
36. “Shop Where Your Heart Is: Support Local Businesses!”
37. “Shopping with Heart: Choose Local, Shop Local!”
38. “Supporting Local Businesses is a Win-Win: Shop Local Now!”
39. “Where the Heart Is: Discover Local Treasures Today!”
40. “Your Community, Your Choice: Shop Local and Shine!”

Step up your social media presence with these 3 videos from American Express.

Cyber Monday (Monday 26th):

1. “Cyber Monday Madness: Dive into Online Shopping Bliss!”
2. “Cyber Monday Spectacular: Your Screen, Your Savings!”
3. “Cyber Monday Unleashed: Shop Online, Save Big!”
4. “Cyber Monday Countdown: Your Digital Shopping Spree Starts Now!”
5. “Cyber Monday Bliss: The Online Shopping Event of the Year!”
6. “Cyber Monday Extravaganza: Get Your Devices Ready!”
7. “Click and Save: Cyber Monday Deals You Can’t Miss!”
8. “Click and Save: Cyber Monday Discounts Await!”
9. “Cyber Monday Bonanza: Dive into Online Shopping Paradise!”
10. “Cyber Monday Countdown: Your Exclusive Offers Inside!”
11. “Cyber Monday Deals: Unwrap Savings Today!”
12. “Cyber Monday Extravaganza: Your Device, Your Discounts!”
13. “Cyber Monday Joy: Shop Online, Save Big!”
14. “Cyber Monday Marvels Await: Dive In Now!”
15. “Don’t Miss Out: Cyber Monday’s Best Deals Are Here!”
16. “Don’t Miss Out: Cyber Monday’s Hottest Deals Are Here!”
17. “Get Ready to Click and Conquer: Cyber Monday Madness!”
18. “Last Chance for Cyber Monday Bliss: Shop Now!”
19. “Missed Black Friday? Cyber Monday to the Rescue!”
20. “One More Day of Savings: Cyber Monday Madness!”
21. “One-Click Wonder: Cyber Monday Discounts Await!”
22. “Ready, Set, Shop: Cyber Monday Edition Is Here!”
23. “Savings at Your Fingertips: Cyber Monday Edition!”
24. “Shop ‘Til You Drop: Cyber Monday Savings Galore!”
25. “Swipe Right for Cyber Monday Delights!”
26. “Swipe Right for Savings: Cyber Monday Edition!”
27. “Unlock Cyber Monday Magic: Dive into Online Shopping Bliss!”
28. “Your Digital Shopping Spree Starts Now: Cyber Monday Unleashed!”
29. “Your Monday Just Got Better: Cyber Savings Await!”
30. “Your Screen, Your Savings: Cyber Monday Specials Inside!”

December Holiday & Important Retail Email Subject Lines

Make A Gift Day (December 3rd):

1. “DIY Delight: Craft Your Heart Out on Make A Gift Day 🎁”
2. “Handmade Happiness: Create Personalized Gifts Today!”
3. “Crafting Magic: Celebrate Make A Gift Day with DIY Inspiration!”
4. “Homemade for the Holidays: Craft Your Way to Gift-Giving Joy!”
5. “Gifts from the Heart: Embrace Make A Gift Day Creativity!”
6. “Crafting Your Way to Holiday Cheer on Make A Gift Day 🎨”
7. “Homemade Holiday Happiness: Celebrate Make A Gift Day!”
8. “DIY Enthusiasts, Unite: Make A Gift Day Inspiration Inside!”
9. “Get Creative: Make A Gift Day Is Your Crafting Paradise!”
10. “Gifts Straight from the Heart: It’s Make A Gift Day!”

National Free Shipping Day (US) (December 15th):

1. “Ship for Free on National Free Shipping Day: Don’t Miss Out!”
2. “Holiday Shopping Just Got Sweeter with Free Shipping!”
3. “Free Shipping Galore: Celebrate National Free Shipping Day!”
4. “Cheers to Savings and Free Shipping on This Special Day!”
5. “Last-Minute Shopping Bliss: Enjoy Free Shipping Today!”
6. “Free Shipping Alert: National Free Shipping Day Is Here!”
7. “Santa’s Sleigh Is On Us: Enjoy Free Shipping Today!”
8. “Frosty the Free Shipping Snowman Has Arrived! 🚚❄️”
9. “Jingle All the Way with Free Shipping Delight!”
10. “Last-Minute Gifts, Zero Shipping Costs: Shop Now!”

Super Saturday (December 17th):

1. “Super Saturday: Your Last Chance for Stress-Free Shopping!”
2. “Saturday Sensation: Score Big Savings on Super Saturday!”
3. “Supercharge Your Savings: Shop ‘Til You Drop This Saturday!”
4. “Super Saturday Showdown: Deals You Can’t Resist!”
5. “Unleash Your Shopping Superpowers on Super Saturday!”
6. “Super Saturday Surprise: Epic Deals Just for You!”
7. “Supercharge Your Savings: Shop ‘Til You Drop This Saturday!”
8. “Super Saturday Super Savers: Don’t Miss Out!”
9. “Super Saturday Splurge: Elevate Your Shopping Game!”
10. “Celebrate the Super Savings on Super Saturday!”

Last Day to Ship Gifts for Christmas (December 18th):

1. “Countdown to Christmas: Ship Your Gifts Today!”
2. “Don’t Miss the Deadline! Ship Your Joy in Time for Christmas 🎄”
3. “Last Call for Santa’s Sleigh: Ship Your Gifts Now!”
4. “Wrap It, Pack It, Ship It: Ensure Your Gifts Arrive on Time!”
5. “Shipping Deadline Alert: Secure Your Spot on Santa’s Nice List!”
6. “Santa’s Deadline Alert: Ship Your Gifts Today for Christmas!”
7. “Rudolph’s Ready to Deliver: Get Your Gifts Shipped Now!”
8. “Final Call for Christmas Cheer: Ship Your Presents ASAP!”
9. “Don’t Miss the Sleigh! Ship Your Joy Before It’s Too Late!”
10. “Urgent Shipping Reminder: Secure Your Spot on Santa’s Route!”

End-of-Year Sales Week (December 26th – December 31st):

1. “End-of-Year Extravaganza: Savings That Sparkle and Shine!”
2. “Cheers to Year-End Savings: Shop Our Spectacular Deals!”
3. “The Final Countdown: Year-End Sales Week Starts Now!”
4. “Year-End Blowout: Save Big Before the Clock Strikes Midnight!”
5. “Farewell to 2023: Celebrate with Incredible Year-End Discounts!”
6. “Year-End Savings Spectacular: Sparkle Into 2024!”
7. “Cheers to the End-of-Year Extravaganza: Shop and Save!”
8. “Goodbye 2023 with a Bang: Year-End Deals Await!”
9. “Out with the Old, In with the Savings: Year-End Blowout!”
10. “Farewell to 2023: Celebrate with Our Year-End Discounts!”

Get a personal 1-on-1 email consult (that will superpower your next campaign)!

Updated: current, no new updates
Original post date – September 2023